What Exhibition Stand Should I Choose?

Hello Exhibitors, 

Choosing the right exhibition stand type is crucial for making a strong impact at your event. Your selection should align with your objectives, budget, available space, and the exhibition's rules.

Here’s a guide to help you explore and decide on the best stand for your needs:

Shell Scheme Stands

Overview: Shell scheme stands are pre-built structures provided by the exhibition organizers. They typically consist of a framework of panels and are a cost-effective solution for exhibitors.

Pros:

• Cost-effective and easy to dress.
• The basic structure provided saving time and effort.
• Customizable with graphics and additional elements.

Cons:

• Limited flexibility in design.
• It may not stand out as much as custom-built options.

Modular Stands

Overview: Modular stands offer a flexible solution, combining pre-designed components that can be reconfigured and reused for different exhibitions.

Pros:

• Highly versatile and reusable.
• Easy to transport and set up.
• Cost-effective in the long term due to reusability.

Cons:

• The initial investment may be higher than the shell scheme stands.
• Design options might be less unique than custom-built stands.

Custom-Built Stands

Overview: Custom-built stands are designed and constructed specifically for your brand, offering a unique and impactful presence at the exhibition.

Pros:

• Completely tailored to your brand and objectives.
• High impact and visibility.
• Unlimited design possibilities.

Cons:

• Higher cost compared to other options.
• Longer setup time and potentially more logistical considerations.

Pop-Up Displays

Overview: Pop-up displays are portable and easy-to-assemble stands, ideal for smaller spaces or as an addition to a larger exhibit.

Pros:

• Extremely portable and easy to set up.
• Cost-effective and reusable.
• Ideal for smaller spaces or supplementary displays.

Cons:

• Limited in size and impact compared to larger stands.
• It may not offer the same level of customization as modular or custom-built stands.
• You will need to transport, install and dismantle. 

Conclusion

Selecting the right exhibition stand type depends on various factors, including your objectives, budget, available space, and exhibition rules. You can choose the option that best suits your needs by assessing the pros and cons of shell scheme stands, modular stands, custom-built stands, and pop-up displays. A well-chosen stand enhances your brand's visibility and ensures a successful and memorable exhibition experience.

Maree-Louise 

Bringing you Trade Show Joy